The voice and tongue are gifts from God, and if rightly used, they are a power for God,” Manuscript, page 40, 1896.
On April 2, 2017, the Carolina Conference Communication Department hosted a workshop for local church communication leaders. This year’s special guest was George Johnson, former North American Division communication director and now assistant vice president of communications and marketing at Claflin University in Orangeburg, S.C.
Johnson focused on the many hats worn by the local church communication leader. He shared personal experiences as well as the wisdom gleaned from them, and his presentation was not only informative but entertaining and practical.
One of the most compelling segments of his presentation covered recent trends in social media and its effects on society. During this segment he shared a video called “Socialnomics 2017” (viewable on YouTube) that included astonishing statistics on how social media has reduced the average person’s attention span to less than that of a goldfish. Information such as this helps church communicators construct their messages for effective presentation.
Your local church communication leader is an essential part of your church’s ministry team. He or she needs your support and help in this ever-changing world.
Much appreciation and thanks goes to George Johnson for his willingness to share his church communication experiences with the Carolina local leaders. Be sure to watch for information about next year’s communication workshop and don’t miss out!
Carolina | June 2017